Case study
Branding & Art Direction
The love child of performance & creative marketing. With a goal to redefine the marketing German industry through the combination of performance & creativity, altitude needed a new brand that reflected it's innovative approach to a fairly saturated agency market.
The visual identity was built to portray altitude as a leader in creative marketing, with a flexible visual system built upon topographical maps of the largest mountains in Peru, the home country of the founder. These striking lines create a uniform but flexible language that can be employed across digital and offline touch points.
