Grant
Gibson
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Case study
Customer brand book
LILO
2022
Collect the world

LILO offers the opportunity of co-ownership through unique, furnished apartments across the globe. The apartments are furnished with custom-made furnishings and design furniture sourced from local talents, ensuring every property is unique, beautiful and tailored to co-owners' needs.

Creating a seamless brand experience

I was tasked to bring the essence of LILO into a tangible, visceral brand-book that was distributed to potential customers globally. The book encapsulated what makes LILO unique, by emanating feelings of calmness and ownership, with a layout that gave the various custom furniture and painters a voice of their own.

Curious to learn more?
If you'd like to read about the full UX case study, follow the link to my medium below.
Medium
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